Prior to enrolling in Search Engine Advertising, you must have completed the specified prerequisites (if you have not taken a prerequisite, you can click on the catalog code link to see a list of upcoming course sections):
|Digital Marketing Fundamentals|
|The Digital Marketing Program from the Mitchell College of Business at the University of South Alabama is comprised of various boot camps and online professional training modules to provide students and industry professionals with hands-on instruction in the practice of 21st century marketing. The online professional training modules, delivered through USA Online, are built for marketing professionals and entrepreneurs seeking to learn solutions and strategies for real-world digital marketing programs. Participants have ten individual subject modules to choose from or may choose to take all ten and successfully complete an exam to become a Certified Digital Marketer (CDM). Course Content: Learn what digital marketing is and how it can help your business and brand. This course will: " Define digital marketing " Discuss the digital marketing tools available " Discuss ways to increase traffic to your website " Discuss ways to meet your goals using your website " Describe the advantages of digital marketing and how you can leverage it for your business/brand Course Access: Upon registering you will receive an automatic confirmation e-mail verifying that you have successfully registered. The USA Center for Continuing Education will then set you up in USA Online and send you a follow-up e-mail with your login credentials within two business days. Registration questions: 251-460-7200 USAonline 24/7 Helpdesk: (251) 461-1889 or (855) 577-2032|
If you have previously taken courses with us, check your Registration History to see if any of your past courses meet the prerequisites.